BBC Trust launches Red Button and Online review
The BBC Trust has announced it will be conducting a second review of BBC Online and BBC Red Button.
The review will look at how the services are meeting the objectives set for them by the last reviews, how well they are serving their audiences and how they have adapted to changes in technology, media and audience behaviour. BBC Online was last reviewed in 2008 and Red Button in 2010.
A public consultation has been launched as part of the review process and the Trust has invited views from members of the public who use these services, as well as relevant organisations and stakeholders.
BBC Trustee Suzanna Taverne, who is leading the review, said: "The BBC's digital offer is constantly evolving—last time we examined BBC Online, the now firmly-established iPlayer did not even exist—so it is particularly important to review these services regularly.
"We know that what Digital achieved at the Olympic Games was just the beginning, and the BBC's online and red button services will become even more important in future. I am keen for this review to ensure that these service licences are fit for purpose and give them the space to develop and innovate in order to continue meeting licence fee payers' needs and expectations."
The review is the first in the Trust's second five-year cycle of reviews, during which time it will examine how well all BBC services are meeting the terms of their service licences.
The public consultation into BBC Online and Red Button will run until 23 January 2013.
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