Now TV, Sky's new internet TV service, will be available across internet-connected devices in the UK from 17 July.
Now TV will offer subscription free access to Sky Movies, with Sky Sports to be added to the service later this year.
Now TV customers can 'pay & play' for instant access to over 1,000 movies through Sky Store including 'now on DVD' releases'.'Pay & play' movies on Now TV range from 99p for classic titles to £3.49 for new releases. Now TV also offers a Sky Movies Pass with instant and unlimited access to the Sky Movies collection for £15 a month.
Now TV will initially launch on PC, Mac and selected Android smartphones; on iPhone, iPad within the next month, on Xbox later this summer and YouView when it launches.
Simon Creasey, Director, Now TV, said: "Now TV will bring more choice to UK consumers and an easy way to enjoy amazing movies, instantly. Following the explosion in internet-connected devices, we know that more and more people are looking for great content to watch over the web, and that's where Now TV comes in. Offering a new and exciting way to enjoy Sky Movies on some of the most popular internet-connected devices, Now TV gives films fans everywhere a new choice.
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