UPC unveils On Demand TV for Ireland
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UPC Ireland is bringing video on demand content to the region on 25 May. The new On Demand TV service offers free seven day catch-up TV from the RTÉ Player and 3player and access to ITV, BBC and US box sets' and TV series' content as well as Movies On-Demand to UPC Digital TV cable customers.
Over one third of homes in Dublin will be able to access On Demand TV on their current UPC TV service. It will become available to the rest of the country throughout the summer to reach over 600,000 Irish homes.
Announcing the launch, Dana Strong, Chief Executive of UPC Ireland said, "UPC On-Demand TV redefines television as we know it in Ireland and gives us a unique TV offering. UPC customers can now watch what they want, when they want, without the constraints of a TV schedule or DVR. It's the only true On-Demand TV service in Ireland which means you'll always be able to find something you enjoy."
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