Freesat has launched its first TV advertising campaign.
The campaign comprises two ads, each featuring a main character in their living room left 'captivated' by Freesat. Shot using HD stills cameras, the ad captures the day to day changes in the characters lives.
The campaign launched on ITV1 during coverage of the England vs. Ukraine World Cup Qualifier match on 1 April.
Will Abbott, Freesat Marketing and Communications Director comments: "We're excited to be running our first TV campaign, and it comes just as we reach 300k sales. This is quite an achievement in a competitive market and illustrates the appetite there is out there for Freesat and our promise of 150 channels plus HD for no monthly bills."
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