BT Vision, the hybrid digital terrestrial and broadband-delivered TV service due to launch this autumn, has secured an exclusive music video content deal with Emap.
Emap will provide an on-demand music video service under the umbrella brand The Hits On Demand, featuring videos played on the broadcasters music channels Q, Kerrang!, Mojo, FHM, Smash Hits, Kiss, The Box and Magic.
Dan Marks, CEO of BT Vision, said: "We are very excited to have concluded this deal with Emap. It means we can offer BT Vision customers a wide range of themed music video content from some of the UK's biggest entertainment brands."
Dharmash Mistry, MD of Emap Consumer Media and Emap Performance, said: "We are delighted to be BT Vision's exclusive partner for music video VoD. The combination of Emap's cross-promotional strength and unrivalled portfolio of music brands which 'navigate choice' coupled with the BT Vision service which 'facilitates choice' will, I believe, prove to be a powerful combination."
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