Digital TV take-up reaches 93.1%
Take-up of digital television in UK households is at 93.1%, up by 1 percentage point year on year, according to Ofcom's consumer survey results for the first quarter of 2011.
The research identified that 75.7% of all secondary TV sets had been converted to digital by the end of March 2011, up by 5.2 percentage points in a year. Taking these figures together, 83.3% of all TV sets had converted to digital television by the end of Q1 2011.
Sales of DTT-enabled equipment reached 3.2 million units in Q1 2011, down by 6.3% in comparison to Q1 2010. Integrated digital television sets (IDTVs) accounted for over 81.3% of sales in the quarter (2.6 million units), according to Ofcom.
In the twelve months to the end of Q1 2011 12.6 million DTT units (IDTVs and set-top boxes) were sold, compared to 13.7 million in the previous year, a decrease of 7.8%.
The number of homes with DTT as their primary means of digital TV reception stood at 10.1 million, equivalent to 39.6% of all homes.
Consumers in around 2 million homes claimed to have access to some form of free-to-view digital satellite device on any set in the home. This was up from around 0.7 million over a twelve month period.
The Q1 survey also indicated that almost 9.3 million, or 36.2% of homes, received pay-satellite TV services, the same as the Q1 2010 figure. 13.1% of homes took cable television, up from 12.9% a year before.
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