DTV 'to reach a third of Asia-Pac homes in 2012'
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Digital television will be available in 29% of homes in the Asia Pacific region in 2012, up from just 6% in 2006, according to latest research by Informa Telecoms & Media.
Informa's Asia Pacific TV report predicts China will overtake Japan as the biggest digital market during 2007 and will account for 43.3% of the digital total in 2012.
Adam Thomas, author of the report, said: "Although reasonable growth is anticipated over the next five years, less than a third of the region's TV homes are expected to receive digital signals by 2012. In the cable sector in particular we are seeing some subscriber apathy towards upgrading from analogue to digital."
The report forecasts that the Asia Pacific region will boast 625m TV households by 2012, an increase of 147m since 1995. Thomas added: "China accounts for more than half of the region's TV homes. While the Chinese government has recently become more cautious on some issues, such as satellite TV, its proactive approach to converting analogue signals to digital is more positive."
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